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Each business’s content marketing plan is likely to look a bit different. There are many strategies that can boost your impact or get your content in front of more eyes. Here, members of the online small business community share some options to try if you’re ready to improve your marketing efforts.
Boost Your Content Performance
Content creation can require a significant time commitment. So you want to get as much benefit from each piece of content as possible. Learn how to boost the performance of your content in this Platter of Gold post by Adeyemi Adisa.
Get Your Content to Rank Without Backlinks
Backlinks can quickly boost the visibility of online content. But you don’t have complete control over the links that point to your content. To get your content to rank anyway, read the tips in this post by Erik Emanuelli. Then head over to BizSugar to see what members are saying.
Use These Link Building Tactics to Promote Your Local Business
Though you cannot control every element of link building, there are a few things you can do to improve in this area. But your strategies likely depend on the type of business you’re trying to promote. For local businesses, read the tips in this Search Engine Watch post by Guy Sheetrit.
Build an Audience by Giving Back
Building an audience is essential for making sure your content is impactful. And there are many ways to accomplish this goal. But one prominent option, especially this time of year, is by giving back in some way. Read more in this Content Marketing Institute post by Ann Gynn.
Drive Results with These ECommerce Marketing Techniques
It’s usually smart to cater your marketing strategies to your industry. Specifically, eCommerce marketers generally focus on strategies that drive quick online sales. Moss Clement dives into several strategies that drive results in this Your Browser Blog post.
Plan a Successful Product Launch
Product-based businesses can get even more specific with their marketing when launching new…
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