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To understand what’s driving business card trends, we have to look at what’s driving businesses in 2023. And despite the world challenges of climate change, global wars and austerity, many are finding ways to start a new business, create success and tackle new challenges.
In 2023, we’re in the era of small businesses, side hustles and independent content creators. We’re also in the era of the rebrand. Brands that were developed for a pre-pandemic world don’t always fit into our current economic, social and political landscape. In order to continue thriving, brands in nearly all sectors are reimagining themselves. All of these entrepreneurs have one thing in common: they need to stand out and savvily navigate a landscape that’s rapidly (and always) changing.
We’re seeing a sense of optimistic, free-spirited rebelliousness in these trends through playful layouts, bold shapes and vibrant colors. All of this shows us that brands and designers are taking chances, pushing boundaries and challenging traditional business card designs in 2023.
Here are the 7 most stunning business card trends for 2023:
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Full color on one side
Rebelling against traditional business cards
Round, soft shapes
Lots of fonts
Monochrome color palettes
Putting the product first
Thick, bold strokes
1. Full color on one side
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Colorful business cards are nothing new. Over the years they have been a popular way to get attention. But in 2023, business card designs are going to the extreme by contrasting a clean, white side with a single, full-side color. The result is each side makes the other side stand out. The plain side makes the color side seem brighter and bolder, while the color draws attention to the card and to the information. These business cards don’t need ornate designs or bold logos because the color does it all.
This design trend aligns with a wider general sentiment of having too much, whether that’s a luxury of the wealthy or a general accumulation of…
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