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How to start dropshipping in four steps
You can launch a dropshipping business fairly quickly and without having to invest too much of your own money. However, it’ll be time-consuming and it’s unlikely you’ll see instant results.
Below is an overview of the four main steps you need to take to get started.
1. Decide on your product
This is one of the first and most important decisions you’ll make. Ultimately, you’ll need to choose the right products to sell if you want to be a successful dropshipper.
You may want to pick a niche for your product, for example something to do with cycling, coffee, or chess.
A lot of dropshippers choose products related to animals, from toys for pets to clothing with animals on.
Launching a clothing brand is one of the most popular types of dropshipping. Sites like Everpress allow you to create your own t-shirt dropshipping business.
Here are some of the most popular products sold by dropshippers, according to web hosting provider Nexcess:
water bottles
ring lights
phone cases
themed socks
tote bags
Once you’ve got some ideas about what to sell, you’ll need to validate them. It’s important to make sure that they’re popular with consumers and have a big enough profit margin for you to make money.
Some steps to help validate your product ideas include:
It’s also beneficial to do competitor research. Check how other people selling similar products approach social media, and use SEO tools like Ahrefs to see what keywords they rank for. This can help you to create a marketing plan for your own brand.
Download our free competitor analysis template and SWOT analysis to help you get started.
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