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The retail industry has been forced to confront several external challenges in 2022, including but not limited to labor shortages, supply chain disruption, rising inflation, and geo-political turmoil. These challenges have made profitable growth elusive for many organizations, particularly legacy brick-and-mortar chains. However, times of transformation and disruption such as today present an opportunity for brands to rise above the competition and win new customers as well as the loyalty of existing ones. To do so, retailers must meet and frequently exceed customers’ expectations for a seamless, quick and easy purchase journey, no matter the sales channel.
We have produced a resource that will help them accomplish that goal. Total Retail’s annual curation of the 50 best tips of the year, which appeared throughout 2022 in various content mediums, including our newsletter (Total Retail Report), website, podcast (Total Retail Talks), and Virtual Exchanges, feature solutions to retailers’ challenges, both internal and external.
Total Retail’s editorial team carefully reviewed each piece of content we published this year in an effort to identify the 50 very best tips of 2022. These tips cover virtually every facet of running a successful retail business, from customer experience to marketing to supply chain to technology, among other functionalities. Each tip offers valuable insight that readers can implement into their businesses, leading to more efficient, effective and profitable organizations.
Here’s a sampling of just some of the tips that you can expect to find in the full report:
Be no-mouse friendly. Some people with disabilities rely on keyboards to use their computers. If a website makes it difficult or impossible to navigate and interact with the site without a mouse, it will be impossible for them to purchase anything. — Jonathan Avila, Level Access, “7 Ways to Make Your E-Commerce Site More Accessible to Consumers With Disabilities,” Jan…...
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