This day in search marketing history: March 26

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More sites move to Google mobile-first indexing

In 2018, Google announced it had enabled mobile-first indexing for more websites.

This was the first time Google had confirmed it was moving a large number of sites to this mobile-first indexing process. Google told us in October 2017 that a limited number of sites had been moved over.

Websites that were migrated in this batch were following mobile-first indexing best practices and were notified of the change via a Google Search Console message.

Read all about it in Google begins rolling out mobile-first indexing to more sites.

Also on this day

Now, analyze more accounts in Google Ads Report Editor

2020: Advertisers could run reports for up to 200 accounts in a Manager account.

The new contextual ad targeting works, study says

2020: A new study looks at how contextual relevance of ads to content influences consumers.

EU Android search choice screen’s impact delayed due to COVID-19

2020: Engagement with the search choice screen had been slowed by stifled smartphone supply and decreased demand. 

Small agencies brace for impact, but say remote work isn’t slowing them down

2020: Many expected client budget and project changes would have a negative effect on their businesses.

Businesses should limit, not disable, their sites during temporary closures, Google says

2020: A full takedown could result in losing Search Console data and make it more difficult to ramp back up.

Pinterest rolls out new commerce features for retailers as search volume climbs

2020: Upgrades included the new Verified Merchant Program, new conversion reporting opportunities, and updates to Catalogs and dynamic retargeting.

SEOs show mixed results following Google March 2019 core update

2019: The data was not conclusive on any specific tactic or type of site impacted by the algorithm change.

Google to retire the info: command, adds canonical information to URL Inspection…

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