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Mobile users visit only 1.88 web pages per session. DesignRush gathered insights from web development experts on the use of single-page websites.
MIAMI, Nov. 25, 2022 /PRNewswire-PRWeb/ — There are now 4.32 billion mobile internet users as of 2021, which is over 90% of the global internet population, as per Statista. The average mobile-only user, BrightLocal reported, views only 1.88 pages per session. Single-page websites have been an emerging trend in web development, coinciding with the continued increase in mobile usage.
DesignRush, a B2B marketplace connecting businesses with agencies, leveraged its 16,000-agencies-strong network for quick insights – or “QuickSights” – on the advantages and disadvantages of having a single-page website for businesses.
1) QUICK CONVERSION; LIMITED SEO
According to Consumr Buzz CEO Jeffrey Diebner, businesses can benefit from the straightforward customer journey but should give careful thought to a good SEO strategy.
“Website design is all about making the customer’s journey as simple and straightforward as possible,” said Diebner. “This means giving them what they need upfront, without any hassle or confusion so that conversion can happen quickly for you! But with that being said, there are some major drawbacks to single-page websites — the lack of SEO. Google will have a very difficult time differentiating between topics if everything is on a single page. But that doesn’t mean it won’t work for your business.”
2) FASTER LOADING TIME & BETTER USER RETENTION
TechnoScore Vice President Murli Pawar remarks that single-page websites load faster and hold users longer on the page.
“SPAs have evolved as an affordable and convenient option for startups and purpose-driven sites,” said Pawar. “You get faster loading time and enhanced user retention with easy maintenance. SPAs work well with images and graphics and can be the best option for businesses with specific target audiences and product lines.”
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3) STRAIGHTFORWARD…
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