5 inexpensive branding strategies for small businesses September 7, 2023 [ad_1] As a small business owner, you might think branding is something that’s best left to the Apples, the Googles and the McDonalds of…
Visual identity: everything you need to know about this essential aspect of branding September 7, 2023 [ad_1] When it comes to branding, what you see is what you get. At least, that’s how potential customers will feel. They’ll have no…
The future of sports marketing, Marketing & Advertising News, ET BrandEquity September 7, 2023 [ad_1] Representative image (iStock)In the fast-paced world of sports marketing, the landscape has undergone a remarkable transformation over the past few decades. Gone are…
Crossing the chasm in AI-led marketing transformation September 2, 2023 [ad_1] By Gyanendra Pati Generative Artificial Intelligence (AI) has rapidly emerged as a game-changer in various industries, and marketing is no exception. By leveraging…
Merging Sales And Marketing To Jump-Start The Customer Experience August 25, 2023 [ad_1] Aimee Trusler is the CGO at Conexio, a leading customer experience management agency. getty As brands across various industries strive to stay competitive,…
GoDaddy introduces new AI tool to help entrepreneurs create engaging content August 23, 2023 [ad_1] Web-hosting giant GoDaddy has just made it easier for entrepreneurs to create branded social media content, with the help of AI. Running a…
How sales and brand marketing can collaborate to drive business success August 15, 2023 [ad_1] Context and key takeaways: Today’s business environment is turbulent, to say the least. Geopolitical instability, inflation, rising interest rates, industrial action, and supply…
6 best marketing project management software for 2023 March 30, 2023 [ad_1] Project management software has become an essential tool for marketing teams, as it helps to streamline workflows, improve communication and enhance collaboration. With…
Data analysis is the biggest skills gap for marketing teams March 29, 2023 [ad_1] Marketing Week’s 2023 Career and Salary Survey reveals the skills gaps businesses are identifying, with a lack of understanding around data and analytics…
In their words: 6 women from around the world on community, creativity and growth March 7, 2023 [ad_1] March is Women’s History Month: a time for celebrating the contributions of women in history, culture and society. For the design industry, which…