DALLAS–(BUSINESS WIRE)–NaturalShrimp, Inc. (OTCQB: SHMP), a Biotechnology Aquaculture Company that has developed and patented the first shrimp-focused commercially operational RAS (Recirculating Aquaculture System), today reported a first successful month with strong demand after launching its online ordering home delivery program and e-commerce website at www.naturalshrimpharvest-select.com on December 9, 2022.
NaturalShrimp’s Harvest-Select online retail store, launched just in time for the holiday season, is led by NaturalShrimp Chef and Director of e-commerce Douwe Iedema. Product availability includes fresh harvested heads-on shrimp and Chef Douwe’s long-awaited shrimp cocktail sauce. Unique NaturalShrimp sauces and spices, recipe books and instructional videos for the home cook will be available soon as well.
“The first month of our e-commerce website was a tremendous success, experiencing high demand and the sell-out of our dedicated product supply for this initial launch,” said Gerald Easterling, CEO of NaturalShrimp. “We wanted to keep our promise of opening online ordering to our shareholders in time for the holidays, and the pilot launch allowed us to conduct research, understand market demand, and gather feedback to proactively implement improvements before we launch fully to the public. From the feedback, our web development team is implementing UX/UI improvements and our fulfillment team is implementing a QA process and packaging improvements.
“We are now focused on finishing the build-out of our own fulfillment center for the online ordering home delivery program, which we anticipated would be finished by the end of 2022. However, due to supply chain issues with materials, we have experienced some delays. The fulfillment center, located within our partner facility, will make it possible to process thousands of pounds of shrimp not only for home delivery and serve as a hub for pickup and delivery to local chefs.